The AI-native bookkeeping platform

You grow your business. We keep it running.

Starting a business has never been easier. Running one is now the harder part: bookkeeping, IT, legal. Our AI-native platform takes the running off your plate. The books first, start to finish. Then the rest.

Illustration: the agent posting a demonstration ledger until the books balance.

An AI-native operating system that does your bookkeeping.

Not a tool you learn, not a person you hire. A new kind of AI-native firm that runs your business using our proprietary operating system.

01

Connect everything.

Connect your bank accounts, your payroll system, your business tools, your email. Cotrugli goes in, reads the context of your business, reconciles what needs reconciling, and comes back with sharp clarifying questions, not busywork.

Illustration: a data-sources register with six of nine sources connected, the bank feed, card processor, point of sale, payroll, inbox, and expenses, each streaming events, footing to 266 rows landed today.
02

We do the work.

The system reads the feed as it lands, codes every transaction, and reconciles as it goes. Nothing piles up for a month-end scramble.

03

Answer some questions.

When something needs your judgement, Cotrugli asks one precise question: this payment, that account. No forms, no homework, no meeting to prepare for.

Illustration: Cotrugli asks the owner two precise questions before closing March, one about a supplier payment and one about a loan, and the owner confirms each in a line.
04

Your financials arrive.

You get full access to your financials and the insights behind them. This forms the base understanding of your business (the Ledger), from which we build to help you run and scale.

Illustration: a profit and loss statement for July. Revenue of 18,420.00 across sales and services, expenses of 11,260.00 across wages, supplies, rent and other, and a net of 7,160.00.

Our vision is to unlock the true potential of SMBs in an AI world.

Our AI Operating System runs the business infrastructure seamlessly behind the scenes, enabling our clients to remain competitive and unlock their true potential.

AI-Native

Built from the ground up on advanced AI, we combine hyper-efficient workflows with human expertise to guarantee flawless execution.

Global-First

Engineered without borders, we support businesses irrespective of where they operate. Delivering global scale.

Value-Aligned

Forget paying for arbitrary subscription brackets or flat retainers. You only pay a precise fee per outcome, matching costs to your actual scale.

Illustrated portraits of Cotrugli's two cofounders

Our Founders

Cotrugli was built by two people who have spent their careers on the two halves of this problem. Josh Foreman built and sold Consultive, Australia's largest Xero professional services firm, and Pocket, a digitally enabled bookkeeping firm, then founded InDebted, a global fintech. Pierre Bergamin spent fifteen years leading engineering before joining InDebted as Chief Technology Officer in 2022, where he built the agentic AI it runs in production, inside regulated financial workflows, in every market.

We have run every piece of this before. Just never all at once.

Together they took InDebted to a $100m revenue run rate across seven markets. Bookkeeping, AI, and regulated financial services are the pattern they already know. Cotrugli is the culmination of nearly two decades of experience to deliver a category defining vertical AI company.

The Company

Cotrugli supports businesses in five countries today. Different countries, different rules, the same AI operating system underneath.

Our company also spans the globe: with our teams located in key hubs, serving our clients where they are. Our primary locations today are San Francisco (US), Sydney (AU), and Dubai (UAE). We work predominantly in person, on a demanding schedule, in order to deliver on our ambitious vision.

Engraved illustration of landmarks from Cotrugli's markets: the Sydney Opera House and Harbour Bridge, the Burj Khalifa and Burj Al Arab, and the Golden Gate Bridge
Well-ordered books teach a man how to trade, how to negotiate, and how to earn.

Benedetto Cotrugli · 1458

You have a business to grow. We have one to run.

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